Published October 11, 2026 in Market Update

One part of the Primary market is moving much faster than another

By Ellie George
Real estate, Primary market

Nearly half of all homes listed in ZIP 97535 went under contract within two weeks. That is the number that changes your plan the most, because it shows this market is not one market.

Freddie Mac put the average 30-year fixed rate at 7.40% as of October 8, 2026. That pressure is real. Even so, some parts of the Primary market are moving quickly, and some are not.

How fast each ZIP code moved

The Real Estate Data Aggregator counted homes that went under contract within two weeks of listing, for the three months ending August 31, 2026. The range is wide.

Share of homes under contract within two weeks, by ZIP
  1. 197535 – Phoenix, OR47.1%
  2. 297502 – Central Point, OR40.5%
  3. 397520 – Ashland, OR39.1%
  4. 497501 – Medford, OR37.4%
  5. 597540 – Talent, OR35%
  6. 697504 – Medford, OR34.7%
  7. 797503 – White City, OR30.3%
  8. 897526 – Grants Pass, OR25.9%
  9. 997527 – Grants Pass, OR19.3%
  10. 1097530 – Jacksonville, OR17.1%
Real Estate Data Aggregator, three months ending August 31, 2026. Higher means more homes moved fast.

ZIP 97535 led every ZIP code. The Real Estate Data Aggregator shows 47.1% of its homes went under contract within two weeks. That share jumped 36 points from the same period a year before.

ZIP 97530 sat at the other end. The Real Estate Data Aggregator shows only 17.1% of its homes went under contract within two weeks. That share fell 6.6 points from a year before.

Percentage points between the fastest and slowest ZIP code
Source: Real Estate Data Aggregator, the three months ending August 31, 2026

What is behind the speed gap

ZIP 97535 had only 12 homes for sale, according to the Real Estate Data Aggregator. Fewer choices for buyers means more competition for the homes that do list.

ZIP 97535 also had a median of just 11 days on the market. The Real Estate Data Aggregator shows that is 19 days shorter than the same period a year before. And 38.5% of homes there sold above list price.

ZIP 97535 at a glance, three months ending August 31, 2026
Median days on market
19 days shorter than a year before
Homes for sale
Down 7.7% from a year before
Sold above list price
Up 27.4 points from a year before
Sale to list price
Sellers got more than they asked
Source: Real Estate Data Aggregator, the three months ending August 31, 2026

ZIP 97530 tells a different story. The Real Estate Data Aggregator counted 43 median days on market there, 3 days longer than a year before. Its sale-to-list ratio was 97.9%, meaning buyers had a little more room.

ZIP 97530 at a glance, three months ending August 31, 2026
Median days on market
3 days longer than a year before
Homes for sale
Down 14.9% from a year before
Sold above list price
Up 5.3 points from a year before
Months of supply
Down 1.7 months from a year before
Source: Real Estate Data Aggregator, the three months ending August 31, 2026

The wider picture

Nationally, the National Association of Realtors reported 4.9 months of supply, the highest level in over ten years. Existing-home sales fell 2.0% month over month in August 2026, though they are up 1.6% year to date.

Closer to home, the Real Estate Data Aggregator counted 899 homes sold across the Primary market in the three months ending August 31, 2026. That is down just 0.2% from the same period a year before. The market overall is holding steady, even if individual ZIP codes are not.

Primary market totals, three months ending August 31, 2026
Homes sold899Pending sales1,001New listings1,159Homes for sale1,098
Real Estate Data Aggregator. Pending sales are up 0.8% from a year before. New listings are up 0.1%.
Source: Real Estate Data Aggregator, the three months ending August 31, 2026

Freddie Mac also reported the 15-year fixed rate at 6.73% as of October 8, 2026. Rates at these levels mean buyers are watching price carefully. That makes the right price in each ZIP code matter even more.

What this means for sellers and buyers

If you are selling, knowing your ZIP code's pace changes how you price and when you list. A home in 97535 faces different competition than one in 97526, where 25.9% of homes went under contract within two weeks.

If you are buying, do not assume the whole market moves at the same speed. ZIP 97502 had 40.5% of homes go under contract within two weeks. ZIP 97527 was at 19.3%. Those two ZIP codes call for very different offer strategies.

Fast ZIP vs. slow ZIP, three months ending August 31, 2026
97535 (fastest)97530 (slowest)
Under contract in 2 weeks47.1%17.1%
Median days on market1143
Median sale price$477,500$666,500
Sale to list price100.4%97.9%
Months of supply2.84.3
Real Estate Data Aggregator. 'Best' for sellers means faster sales and stronger prices relative to list.
In short
  1. The Primary market sold 899 homes in the three months ending August 31, 2026, nearly the same as a year before.
  2. But inside that steady total, ZIP 97535 moved at nearly three times the pace of ZIP 97530. With Freddie Mac's 30-year rate at 7.40% as of October 8, 2026, knowing your specific ZIP code is not a detail.
  3. It is the whole plan.

Your next step

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Where these numbers came from
Ellie George
Home Quest Realty · (541) 601-9582
Privacy policyTerms of useDo not sell or share my informationAccessibility statementFair housing notice
Ellie George is a licensed real estate agent with Home Quest Realty, license #200502069. Market numbers come from MLS records and are believed accurate but not guaranteed. Nothing on this site is an appraisal or a promise of value. If your home is already listed with another broker, this is not a solicitation.
© 2026 Ellie George · Home Quest RealtyEQUAL HOUSING OPPORTUNITY